Narrative Literacy for the Algorithmic Era

Unframed.

See the real picture.

Media, algorithms, branding, rhetoric, statistics, and persuasion systems — analyzed structurally.

About the Framework Try the Tools
Developed by Oded Levy — Brand Strategist & Creative Director
The Problem

Platforms don't show you what matters.
They show you what performs.

Most people behave as if what they see online naturally surfaces because it's useful, true, or important. It isn't. Platforms are built to capture attention, keep attention, and monetize attention. Information is secondary.

Unframed is a framework for analyzing how modern communication systems influence perception, attention, and decision-making.

Manipulation Intensity
LowHigh
Verdict
The Framing Lab

See How It's Built.

The filter shows you how to detect manipulation. These tools show you how it's constructed. Type any neutral statement and watch what happens to it.

Transform

See how framing changes interpretation by transforming neutral language into emotionally loaded language.


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Reframe

Transform neutral language into high-emotion framing and analyze the rhetorical techniques used.


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The Creator
Oded Levy.
Brand Director.
Systems Thinker.

16 years building brands at the intersection of creativity, strategy, and technology. SaaS, health-tech, consumer — from early-stage to enterprise.

Unframed applies the same strategic frameworks used in branding, political communication, and persuasion analysis toward understanding how narratives shape interpretation.

Work With Me

"He thinks like a strategist and delivers like a creative. Rare."

Vice President
Patrick Assaraf

Unframed.
See the real picture.

One framework. Three tools. Learn to analyze narratives, framing, and persuasion systems more clearly.

Work With Me

Unframed — 2026 / Oded Levy